robzand.com

If eBay finds out that he bought a driver at another site, it can update the ad immediately to start showing him tees, golf balls or a package vacation to St. Andrew’s, Scotland, often called the home of golf. If a woman was shopping, eBay could change the ad’s color or presentation. NYT: http://nyti.ms/cAeZc1

“

Using your cellphone during checkout at Target could soon earn you discounts. Starting Wednesday, the giant retailer will allow customers to take advantage of special mobile-coupon offers on their handsets.

The coupon is redeemed when the bar code on the phone is scanned at checkout. Offers are good only once and expire on the dates listed. “We believe it’s a competitive advantage for us,” says Target.com President Steve Eastman.

”

- USA Today, http://www.usatoday.com/money/industries/retail/2010-03-09-targetcoupons09_ST_N.htm

The concept behind the pay system is called “lead generation,” Schell says, adding: “The idea here is you can do things like sign up for a credit card, sign up for a Netflix account and they’ll give you virtual currency.” The result is that virtual online economies are “becoming real drivers for [the] real economy,” Schell says. Changes are also afoot that will marry new technologies with rewards programs, akin to frequent-flier programs. “These game systems and the point systems that we know from the real world are going to collide because we’re going to have more and more sensors,” Schell says.” That’s one of the things that’s changing video games.” http://fluentnews.com/s/23590330

“We have a spectrum coming on line over the next few years that represents a three-fold increase in the amount of spectrum that will be available for mobile devices, but the charts show demand likely to increase at 30 times. It’s a huge gap that we have to address…”

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The Wired Interview: FCC Chair Julius Genachowski on Broadband, Google and His iPhone | Epicenter | Wired.com

http://www.wired.com/epicenter/2010/03/the-wired-interview-fcc-chair-julius-genachowski-on-broadband-google-and-his-iphone/

“on randy johnson… it was exhausting, because you knew who you were catching. I mean, there’s more to it when he’s pitching. You’re looking up on the board and they’re changing a name on the strikeout list, he’s passing Carlton or Clemens, every time you catch a ball, you’re tossing it in the dugout. You knew that it wasn’t just catching some other pitcher”

- Chad Moeller, Journeyman Catcher, Empties His Notebook on Pitchers - NYT: http://j.mp/cUA2k2

“If an advertiser knows a consumer’s preference better than the consumer himself consciously knows, then to what degree is the consumer under the control of advertisers?”

- You’re Sold!